THE MARKET IS ALWAYS CHANGING.
BUT SO ARE WE.
MY EXPERIENCE
Clients
Organizations
Zeta Phi Beta Sorority, Incorporated - Theta Alpha Chapter - President, Social Media Manager
Emerson College Organization for Natural Interests - Marketing Director
Emerson College Center for Nonprofit Communications - Project Lead
Emerson College Treble Makers A Cappella - President
PRSSA - Member
Relevant Courses
Management and Communication
International Public Relations
Online Content & Strategy
Creative Thinking and Problem Solving
Planning Seminar: Markets and Communication
Guerilla P.R.
Leadership
Introduction to Public Relations
Introduction to Nonprofit Communication Management
Consumer Behavior
Behavioral Economics
Intercultural Communication
Survey Research Methods
Marketing/Brand Management
PR, Event Planning
Digital Communication Strategies
Global Cultures/Applied Anthropology & Sociology
Inclusive Leadership and Conflict Management
From unsure to relevant and intentional branding.
More About My Work
-
Our focus was consulting current marketing tactics and preparing new marketing plans and strategies for upcoming fundraising campaigns. After consulting their previous work and creating new content, we were able to set up a content plan to grow engagement.
-
Reinforcing an educational brand message supported by research is the main goal. I contribute to innovative research and collaborate in a patient-focused environment while creating new and engaging content that is analytically supported.
-
Keystone Educational Collaborative wanted to understand how to build better relationships with the media, and take advantage of their precious media features. Through public relations, I established key messaging and sample strategies for the organization to utilize.
-
Leonardo Audio wanted to invest time into new digital touchpoints for their audience. Through research in digital marketing trends, I created content that catered to old audiences and experimented with new tactics to appeal to newer audiences across social media platforms.
Want to see more of my work? Click here!
MEET LIANA
Lian’a-Raye Soopal
Strategic Marketing Communications Professional
Discover how my communication, marketing, and PR passion has shaped my journey. From hands-on experience in media relations and crisis management to crafting innovative campaigns, I thrive on driving brand visibility and engagement. Explore my story!